Local Market Data & UK Yields

Why Local Data Matters for Property Decisions

National property statistics are useful context, but they can mislead. The UK average house price is approximately £289,000 (Land Registry, December 2025) — but that single figure encompasses everything from £50,000 terraces in Burnley to £2.5 million mews houses in Kensington. Making a property decision based on the national average is like planning a night out based on the average temperature in the UK. It tells you almost nothing.

What actually matters is your specific local market: what properties in your target area are worth, what they're renting for, what yields investors are achieving, and what the cost of living there actually looks like (including council tax, service charges, and commuting costs). That's what the guides in this section are designed to deliver.

Our Methodology

Each location guide we publish draws on multiple official data sources:

• HM Land Registry UK House Price Index — Monthly average sale prices by postcode district and borough
• ONS Private Rental Market Statistics — Regional private rental data by bedroom count
• Local authority council tax schedules — Official band charges published annually by each council
• Our own Rental Yield Calculator for verifying gross and net yield figures

We update location guides when new data becomes available from these sources — typically quarterly for price and rental data, annually for council tax bands. Each guide includes a "last reviewed" date so you know how current the data is.

What You'll Find in Each Guide

Our location guides cover the key data points that matter for a property decision in that area:

• Average sale prices by postcode or area — Not just a single figure but the range across different property types and sub-areas
• Current rental yields — Gross yield at different price points, with notes on which areas yield best
• Market context — What's driving demand (regeneration, transport links, employment hubs), and what risks investors should factor in
• Council tax — The annual charge for each band, plus how to estimate which band a specific property falls into
• Stamp duty on purchases in that area — Linked to our calculator for exact figures

Current Locations

We currently publish data guides for the four locations below, covering the UK's most popular investment and relocation markets. We're adding new cities regularly — if there's a specific market you'd like us to cover, use our contact form to let us know.