How we use cookies on UKPropertyCalculator.co.uk and how you can control them.
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work efficiently, to remember your preferences, and to provide information to site owners. Under the Privacy and Electronic Communications Regulations 2003 (PECR) and the UK GDPR, we are required to obtain your consent before setting non-essential cookies.
We categorise the cookies on this Site into three groups: Essential, Analytics, and Advertising. The table below lists the specific cookies you may encounter, their purpose, and how long they persist.
These cookies are strictly necessary for the Site to function. They do not collect personal data for marketing purposes and cannot be disabled without breaking core functionality.
| Cookie Name | Purpose | Duration |
|---|---|---|
cookie_consent |
Records whether you have accepted or dismissed the cookie consent banner, so it is not shown again on subsequent visits. | 1 year |
We use analytics cookies to understand how visitors interact with the Site—which pages are most popular, how long people spend on each calculator, and where visitors arrive from. This data is aggregated and anonymous; it does not identify you personally.
| Cookie Name | Purpose | Duration |
|---|---|---|
_ga |
Google Analytics: Distinguishes unique visitors by assigning a randomly generated ID. Used to calculate visitor, session, and campaign data for site analytics reports. | 2 years |
_ga_* |
Google Analytics 4: Maintains session state across page requests. | 2 years |
_gid |
Google Analytics: Stores and updates a unique value for each page visited. Used to calculate page views for analytics reporting. | 24 hours |
We display advertisements through Google AdSense (publisher ID: ca-pub-3610039644872254). Google and its advertising partners use cookies to serve ads based on your browsing history across the web. These cookies enable Google to:
| Cookie Name | Purpose | Duration |
|---|---|---|
__gads |
Google AdSense: Serves targeted advertisements and tracks ad performance across websites using Google advertising services. | 13 months |
__gpi |
Google AdSense: Stores a unique identifier for the publisher to deliver targeted ads. | 13 months |
IDE |
Google DoubleClick: Used by Google to register and report on user actions after viewing or clicking an advertiser's ad, to measure ad efficacy and deliver targeted ads. | 13 months |
NID |
Google: Stores user preferences and information for Google Maps and other Google services that may appear in ad units. | 6 months |
Google may also set additional cookies as part of its advertising technology. For a complete list, see Google's cookie information page.
You have several options for controlling which cookies are stored on your device:
All major browsers allow you to block or delete cookies. The steps vary by browser, but you can typically find cookie controls in Settings > Privacy or Settings > Security. Here are direct links to cookie management instructions for common browsers:
Please note that blocking all cookies may affect the functionality of this and other websites.
You can opt out of personalised advertising from Google by visiting Google's Ad Settings. You can also opt out of third-party advertising cookies more broadly at Your Online Choices (operated by the European Interactive Digital Advertising Alliance).
Note: Opting out of personalised ads does not remove ads from the Site entirely. You will still see advertisements, but they will be generic rather than tailored to your interests.
We may update this Cookie Policy from time to time, for example when we add new third-party services or when cookie regulations change. The date at the bottom of this page shows when it was last revised.
If you have questions about our use of cookies, please contact us. For broader data protection enquiries, see our Privacy Policy.
This Cookie Policy was last updated on 8 March 2026.